Love Action (I Believe in Love)

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"Love Action (I Believe in Love)" is a song by the British Humanity synthpop group, released as a single in the UK in July 1981. This became the band's first Top 10 success, peaking at number three on the UK Singles Chart.

The song was co-written by vocalist Philip Oakey and keyboardist Ian Burden. It features lead vocals by Oakey, female vocal backing by Susanne Sulley and Joanne Catherall, and analog synthesizers by Jo Callis, Philip Adrian Wright and Ian Burden. Drum machines, sequencing and programming are provided by producer Martin Rushent and then Engineer and Programmer David M. Allen. One of the most prominent synth sounds on this tape utilizes a pitch-to-voltage converter and envelope wrapper on Roland System 700's modular synth. Jo Callis's guitar strumming is incorporated into the synth and used to form and trigger sound, resulting in a choppy synth patch and picking Unusual.

Some copies of the single were misled, with the orchestra maneuvering on Dark's "Souvenir" as the A-side.

Video Love Action (I Believe in Love)

Diagram

Maps Love Action (I Believe in Love)

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"Love Action (I Believe in Love)" is the second of three songs from the album Dare which will be released before the album itself in 1981. The album was released as a double A-side single with a non- album "Hard Times". In the US, "Love Action (I Believe in Love)"/"Hard Times" made the charts twice: in 1981, the first songs reached number thirty-seven, and a year later, re-entered the dance charts peaking at number fifty-seven.

This song is a semi-autobiographical account of the Oakey relationship. Oakey often refers to himself and at one point uses the lyrics "this is Phil speaking." The line was inspired by the Iggy Pop line "Jesus, this is Iggy". The Human League previously supported Iggy Pop directly. Oakey borrows from other influences and the title "Love Action (I Believe in Love)" is named after Lou Reed's song "I Believe in Love". The song contains another vague reference for Lou Reed in the lyrics, "I believe what the old man said". Oakey, speaking in 1982, said, "no one ever asked me who the old man was... it was Lou (Reed)."

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Release

The release of the single was widely advertised in the music press in early August 1981 with an edge given to the B-side "Hard Times" as well as the A-side, and the fact that a single "limited" 12 "will also be made available as" Hard Times/Love Action "on" Disco Mix and Odd Mix "even though these names are not used for actual releases This single is designated 'Red' on self-labeling system imposed by the Human League. 'Blue' for pop songs and 'Red' for dance tracks.

The single made number 3 on the UK charts and put The Human League at the forefront of media attention. It also renewed the faith of Virgin Records in the band and guaranteed the release of the album that became Dare , just four months later.

The song was ranked fifth among the top ten "Best Song of the Year" for 1981 by NME .

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Legacy

The song was sampled in the UK hit singles from the dance duo of Utah Saints in the mid-1990s and by George Michael for a politically charged 2002 "Dog Shoot" hit.

The song is featured in the video game of Grand Theft Auto: Vice City Stories and in series 1, episode 4 of Ashes to Ashes . The song was also used for the episode of Skins in 2009. The song was used in the 1982 teenage movie The Last American Virgin but has been cut from the DVD release. The song is covered by Mark Thwaite and Ashton Nyte on the MGT album: Gemini Nyte, released in 2018 ().

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Promotional videos

Originally the song was released without a promotional video; at the time, promotional videos were rare, very expensive and only very famous bands accepted them. At this point the Human League is not worth enough to guarantee the cost of the video. Instead, videos from the band's television appearances to promote the song (especially the appearance on Top of the Pops) are used.

Following the great success of "Do not You Want Me", a video for "Love Action" was recorded retrospectively for the release of the single in America in 1982. The storyline is loosely based on the 1967 movie The Graduate. The opening scene is an exact copy of the church scene from the movie with Oakey taking on the role of Dustin Hoffman. Most of the videos were filmed in a real estate in South London, while church scenes were filmed on St Savior's, Warwick Avenue. Most of the time a woman's camera goes to Joanne Catherall, in a wedding dress for the first half. Susan Ann Sulley's scene primarily involves her raging and throwing objects around a flat. At one point on the scene, he accidentally scored a direct hit on the camera and a production crew member with flying lights. He momentarily broke his character and grimaced as he realized he had just hit one of the crew.

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Format and list track

7 "

1. "Love Action (I Believe in Love)" - 3:50
2. "Hard Times" - 4:53

12 "

1. "Hard Times" - 4:53
2. "Love Action (I Believe in Love)" - 5:06
3. "Hard Times" (Instrumental) - 5:45
4. "Love Action (I Believe in Love)" (Instrumental) - 5:23

3 "CD (re-issue)

1. "Hard Times" - 4:53
2. "Love Action (I Believe in Love)" - 5:06
3. "Hard Times" (Instrumental) - 5:44
4. "Love Action" (Instrumental) - 5:23

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References

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External links

• http://www.the-black-hit-of-space.dk/love_action.htm
• Lyrics of this song in MetroLyrics

Source of the article : Wikipedia